Business Unit Director

Location: Durban, Durban North, Riverhorse Valley
Remote work: Not Applicable
Job level: Management (Snr – Executive, 5+ yrs)
Own transport required: Yes
Travel requirement: Occasional
Type: Permanent
Reference: #BUD
Company: Avatar


Job description

Role overview

The BUD assumes overall responsibility of account performance, profitability and growth of the client brands within their portfolio. As such, he/she must recognise his/her prime responsibility for ensuring the quality of the agency’s product, particularly the strategic and creative product, and for inspiring the highest standards in other team members.

This role is furthermore responsible for agency reputation; for getting and selling great work; and for constantly adding value by acting as a client business partner. Comfortably identifying new business development opportunities and capitalizing on additional revenue growth.

Qualifications and experience

  • Qualification in relevant field
  • Achieved success in developing fully integrated campaigns and proven experience in managing multiple projects and partners with a strong understanding of digital services and products across data, media and content
  • Must have a minimum of 10 years solid brand and advertising communications background with working experience in the marketing, advertising, digital or communications industry
  • Must be an adrenaline junkie with a solutions-driven approach, with proven experience of building great proactive client relationships
  • Has an entrepreneurial?flair with a nose for new business opportunities and exceptional business acumen
  • Must possess a thorough understanding of integrated and interactive communications, delivery systems, processes, as well as industry best practices
  • Has a thorough understanding of the ASA Advertising Code and Consumer Protection Act


  • Need to be a visionary, strategic, analytical and forward-thinking leader
  • Self-motivated, flexible and possess high mental agility to work in an agile and fast-paced environment
  • Excellent leadership, interpersonal, communication, presentation and organisational skills
  • A natural business leader with a talent for business development and excellent understanding of commercial expertise
  • Above average computer literacy in all Microsoft applications
  • Highly professional, articulate, confident and self-reliant
  • Must be committed to continuous learning and development


Client management:

  • Has a deep understanding of the clients business and of the key broader factors and trends shaping their market and categories, looking for opportunities to engage in broader business dialogue with clients
  • Render a professional and strategic advisory service by providing strategic input in the challenges clients face and disseminating interesting pieces relevant to client/creative/strategy
  • Builds strong and enduring relationship with clients, professionally and socially
  • Continuously improve output and provide (and ensure) the very highest levels of service excellence, and inspiring a drive for creative and strategic distinction by understanding local and global competitor environments to best inform opportunities and threats
  • Guiding and interrogating the brand strategy within the context of the broader business, financial, cultural and social environments
  • Champions the agency’s work produced and presents a united stance on agency recommendations (i.e. support and endorse agency output)
  • Is an excellent judge of creative work and is willing and able to argue a case in any client / agency forum
  • Creating a climate that is conducive to the promoting of new idea generation that is solutions driven and able to recognise when an idea has potential to work across multiple touchpoints and to encourage creatives to go further than the brief


  • In-depth understanding of client contract/retainer / in-scope / out-of-scope / WIP / forecasting of client billing/income budgets and manages profitability of time and hard costs of each job
  • Accountable for resource management, over/under burn against retainer / SOW
  • Ensures timeous and accurate billing processes, ensuring that preparation and presentation of accounts are executed and invoices are checked against quotes and budgets and that all CE’s/PO’s are billed timeously and before jobs are closed and secure client payment.
  • Responsible for maximising account billings and revenue and for seeking out additional revenue opportunities
  • Ensures self and team’s timesheets are always up to date and accurate


  • Assist in improving agency operations, recommending better workflow and processes to increase accountability, productivity and faster turnaround times – briefing session and kickstarts
  • Builds respect and loyal commitment of team members, other departments and of the agency as a whole
  • Champion the agency’s philosophy of brilliant basics and imaginative provocation
  • Report to leadership on client and team health, financials, operational challenges and opportunities

Talent management:

  • Lead, manage, grow, develop and empower direct team reports with confidence and integrity
  • Contribute by effecting innovation that builds a positive agency culture and work environment through knowledge sharing, mentorship and guidance
  • Inspires and energises individuals and teams to achieve their own and agency objectives
  • Attract and retain top talent


10 Years Advertising Agency Experience in Client Service department

Caroline Poobalan
[email protected]